Boulder, Colorado

MON – FRI 10AM- 5PM

720-588-2256

How to Make Great Eye Contact with Clients Online

How to Make Great Eye Contact with Clients Online

I’ve been doing hypnotherapy sessions online since 2015. But it wasn’t until the pandemic that I quickly pivoted to create a whole new model for online hypnotherapy and online hypnotherapy training.

I digitally transformed my entire hypnotherapy practice into a 100% virtual hypnotherapy business. Not only that, but I also launched the first all-online hypnotherapy institute where I created a hypnotherapy training and certification program to be delivered completely online in a safe, effective, and powerful way.

One of the issues that came up for me during this transition from my in-person hypnotherapy practice to my new online practice was eye contact with clients and students.

Often I found myself looking at my screen to see my client’s face and body language. From my client’s perspective, it often looked as though I was looking down at them rather than looking at them directly. This posed an issue for me as I find great therapeutic value in maintaining eye contact with clients.

The Importance of Eye Contact

Eye contact is critical to building trust between client and therapist. Eye contact is powerful because it shows that we are present and paying attention.

When we maintain eye contact as therapists, we are seen as reliable, warm, honest, confident, and credible. Some of the very best qualities clients want in a therapist can be conveyed through the simple practice of eye contact.

Eye contact during a client session is vital. It shows attentiveness and interest in what is being said. This is so important for clients, especially those who struggle with feeling seen, heard, validated, and appreciated.

As we move our client sessions online, a great question remains. How do we make great eye contact with clients during our online therapy sessions?

How to Make Great Eye Contact with Clients Online

Technology never ceases to amaze me! As I was struggling with this issue myself in my online hypnotherapy business, I quickly did my research to discover some very easy but effective solutions to my virtual eye contact dilemma.

I came across a product online that allowed you to position your web camera right in front of your face while still being able to view your screen directly.

Here are the top three product solutions I suggest if you are struggling with making good eye contact with your clients during online sessions.

Plexicam

Plexicam offers a simple and sleek solution that guarantees great eye contact each session.

Centercam

Center Cam is another middle-screen camera and appears smaller than Plexicam.

Overhead Tripod Mount

Another method is to attach your webcam to an overhead tripod mount on your desk. If you move the camera in front of the monitor instead of above the monitor you can have better eye contact.

Digital Transformation

Are you ready to digitally transform your therapy or hypnotherapy practice?

Are you done with the hassle and overhead of maintaining office space and can’t wait to work from home offering online sessions?

Do you feel called to leave your current job and step into your deeper calling as a healer?

Applications are now open for my Digital Transformation: 8-Week Coaching Program.

During this 1:1 coaching program, I will work with you personally to digitally transform your therapy or hypnotherapy practice into an online business over the course of eight weeks.

I am only working with a small number of people at this time, so if you are serious about taking the next step in your business, apply here.

How to Market Your Hypnotherapy Practice

How to Market Your Hypnotherapy Practice

So you’ve decided you’re ready to start your hypnotherapy business. Congratulations!

Now that you have taken your hypnotherapy training, you are ready to step into the true healer that you really are and open the doors to your new hypnotherapy practice.

Now what?

It’s time to learn how to market your hypnotherapy practice.

The true realities of running a Hypnotherapy business today are shocking. Did you know that in a recent study, over 85% of newly qualified Hypnotherapists will have given up their career within one year of training?

I don’t want this to happen to you.

How to Market Your Hypnotherapy Practice

The reality is that most therapists have never run any kind of business. It’s also unlikely that they have any real marketing or sales experience. This puts hypnotherapists at a disadvantage because they don’t have the necessary skills to run a successful business. 

This is why it’s important that you learn how to market your hypnotherapy practice the right way.

I train and certify therapists, coaches, and healers in hypnotherapy, and the same questions get asked again and again.

How much should I charge?

How do I get clients?

What do I say during the new client consultation call?

Think about your ideal client. The person who wants to find you because they are interested in hypnotherapy and talk therapy is not working for them anymore.

How will they find you? Simple. A google search.

Most clients won’t ask their friends if they know a hypnotherapist, they will go straight to google and search for “hypnotherapy near me”.

This is where your marketing comes in. You want to show up on Google page 1 in that search but to do so, you will need these things:

  1. Website
  2. Hypnotherapy Service Page
  3. Keywords

These days having a professional website is critical to your hypnotherapy business success. Without one, you’re basically guaranteeing that your ideal client will never find you. If you don’t have a website, start here.

If you do have a website, your next step is to create a service page dedicated to hypnotherapy. On this page, you want to define what hypnotherapy is, bust the myths about hypnotherapy, discuss how the process of hypnotherapy works, the benefits of hypnotherapy, and what clients can expect after the session.

If you already have a website and you have a dedicated hypnotherapy service page, your next step is to add keywords to this page.

Keywords are the words clients put into the google search to find you. Add these keywords to your hypnotherapy service page and google will begin to prioritize your website and move your website to page 1.

Get visible on page 1 of hypnotherapy searches and make it easy for your ideal client to find you.

If you’re ready to get 5-10 new private pay hypnotherapy clients each month, join my Business of Hypnotherapy Intensive.

During this two-day training, you will discover the number one technique to consistently increase your online presence to get more clients.

You will gain the confidence needed to take your first step toward gaining authentic expert status.

And you’ll finally learn how to make it easy for your ideal client to find you online to experience true business success.

3 Steps to Get More Hypnotherapy Clients

3 Steps to Get More Hypnotherapy Clients

Most people don’t get certified in hypnotherapy just to add another credential to their office wall. People get certified in hypnotherapy with a bigger end game in mind.

When you invest in learning a new healing modality it is most likely because you want to bring this skill to the marketplace and start or expand your current private practice.

We’ve all taken transformational hypnotherapy trainings that have shown us first-hand the power of healing. But that is only half the skill set you need to be a successful hypnotherapist. What most hypnotherapy trainings don’t teach you is how to start your hypnotherapy business.

I’ve trained 100’s and 100’s of therapists in clinical hypnotherapy and the number one issue most face is not being able to start or build a successful hypnotherapy practice.

Imagine that your private pay hypnotherapy practice is booked 4, 8, 12 weeks out. How does that feel?

If you are struggling to fill your hypnotherapy practice with new private pay clients, keep reading…

3 Steps to Get More Hypnotherapy Clients

No one wants to feel desperate for clients as they build their hypnotherapy practice. Here are three easy steps that you can implement today to get more clients.

Step 1: Be Helpful

As business owners, we all need to get comfortable with the idea of marketing. If you believe in the service you offer (hypnotherapy) then you should have no trouble signing on new clients and referrals.

When you do reach out to potential new clients through social media posts, blogs, and newsletters it’s important to be helpful.

Think about the issue your new potential client is struggling with and offer a helpful tip, technique, practice, words of encouragement, etc…

A helpful example of this would be to create a social media post on anxiety relief and share a simple breathing practice to reduce stress.

Step 2: Stand Out

Do you serve a specific demographic in your hypnotherapy practice?

Are you an expert or specialist in a certain area of hypnotherapy practice – perhaps anxiety, or Past Life Regression?

If you want to stand out and gain authentic expert status it’s important that you narrow your hypnotherapy practice down to a few specializations.

We know that hypnotherapy can be used to treat almost anything, but that doesn’t mean we should. When you focus on your business niche and become a known specialist, your private pay hypnotherapy practice will be filled for months and months to come.

Step 3: Show Up

Yes, it is important that we show up to ourselves, our business, and our clients each day, and equally important is that we show up on internet searches by new potential clients who are in need of hypnotherapy and your services.

Your new potential client is most likely going to find you by doing a search online. So it is important that you have a website that includes a clear description of hypnotherapy and how it works to help relieve symptoms.

It is also important you show up on the first page of Google when you’re new potential client searches for hypnotherapy.

This all comes down to keywords. Keywords are the terms that people search on google when they are looking for something.

Think of the last time you wanted to go to a restaurant. What did you put in the search bar when you googled? My guess is “restaurants near me” or “best restaurants in (whatever town you live in).”

It’s the same with your clients. Think of your ideal client and now imagine what they would type in the google search bar if they wanted to do hypnotherapy. That is a keyword. You can now add this keyword to your website so clients can find you faster online.

If you’re ready to get 5-10 new private pay hypnotherapy clients each month, join my Business of Hypnotherapy Intensive.

During this two-day training, you will discover the number one technique to consistently increase your online presence to get more clients.

You will gain the confidence needed to take your first step toward gaining authentic expert status.

And you’ll finally learn how to make it easy for your ideal client to find you online to experience true business success.

 

error: Sorry honey, no stealing today. This content is protected!